Vince van Roekel
Research into the luxury packaging segment
My name is Vince van Roekel. I'm 24 years old and I was born in Epe in the province of Gelderland. At the moment I am studying International Business and Languages at the Hanze University of Applied Sciences in Groningen. My studies have led me to become interested in internationalization. In the next six months, I want to finish my study programme by successfully completing my thesis. In my free time I like football, either on the pitch or on my video game console.
When I started looking for a company where I could write my thesis, two things led me towards ESKA. First, I found the company on the Groningen Business Award 2016 website. And later, the company was recommended to me by a fellow student, who also carried out her thesis research at ESKA. This made me interested to find out more about ESKA. After a very positive initial conversation, which left me with a favourable impression of the organization, I knew for sure that I wanted to complete my internship at ESKA.
For my graduation thesis, I will be looking at the French market. My research will focus on the luxury packaging sector and I will be looking at potential purchasers of Eska’s graphic board product. I will also be helping to maintain contact with potential and/or existing customers and partners. I hope to learn more about developments in the international market, so that I can respond to these developments. I think this will be a great first step to my career in international marketing and sales. I'm also really looking forward to seizing with both hands all the opportunities that ESKA will offer me.